Travelxp 4k, one of the world's leading travel and lifestyle television channels, is joining forces with MX1, the global media service provider, to transmit its programmes in ultra HD (UHD) and high-dynamic range (HDR) on German HD platform HD+ as of 13 December 2017. MX1 will manage the playout and satellite uplink for the channel, which will be delivered via an Astra satellite at 19.2 degrees East. With HDR technology, television sets can display above-average high contrast and a wider colour spectrum, improving the user experience by making films appear more realistic with greater detail. Travelxp 4k will initially be available to viewers in Germany in English, with a German version set to be released in the first quarter of 2018.
"The launch of Travelxp 4k in Germany via satellite shows that UHD is gaining ground in the country. Travelxp 4k is the eighth UHD channel to be transmitted by Astra satellite in this market," said Christoph Mühleib, managing director of Astra Deutschland and responsible for marketing Astra and MX1 services in Germany, Austria, and Switzerland. "MX1 has been part of the development process from the very beginning, contributing its broad expertise. We are extremely pleased to be launching the first UHD-HDR channel in Germany and managing the HDR rollout of Travelxp 4k."
"We want to offer a breathtaking TV experience to as many viewers around the world as possible, and the German market is central to our strategy," said Prashant Chothani, CEO of Travelxp. "Through our partnership with HD+, we can now offer German viewers Travelxp 4k. The vast expertise of MX1 in transmitting UHD programmes and launching HDR content gives us a competitive edge in this market."