MX1 has announced a partnership with Minerva Networks, a leading online video platform (OVP) provider, to offer turnkey, subscription-based and ad-funded over-the-top (OTT) video services. The integration of Minerva's market leading platform with MX1's proven content management services and global delivery infrastructure will enable media companies, broadcasters, mobile service providers, ISPs, and pay TV operators worldwide to launch robust, flexible, and scalable OTT video services quickly and cost effectively.
"In partnership with MX1, we are redefining the way large-scale OTT video services can be efficiently created, launched, and operated," said Mauro Bonomi, CEO of Minerva Networks. "The combination of our management platform with MX1's proven media processing services and delivery infrastructure provides a comprehensive solution for the delivery of engaging entertainment experiences on a variety of connected devices."
Minerva's OVP supports a broad set of video services including live TV, video-on-demand, personal video recording, catch-up TV, pause of live TV, and restart TV. Minerva's platform also provides a rich set of analytics data that enable operators to optimize their video services in order to increase user engagement and retention. MX1 will manage all aspects of the OTT content workflow and service delivery, including operations and 24/7 monitoring.
"Consumers are looking for compelling services that allow them to enjoy a variety of live, time-shifted, and on-demand video content anywhere and on any screen. In partnership with Minerva, we have assembled a best-of-breed turnkey solution for operators to quickly and cost-effectively deploy next-generation multiscreen services," said Daniel Kiessling, senior product manager at MX1. "Our global OTT TV Cloud Service will enable broadcasters, media companies, and operators worldwide to better monetize their content."